2010年杰出企业电子商务案例（三）

2010NIAN8YUE16RI，AIMUJITUANZHUANWEIHULIANWANGSHICHANGTUICHUDEXINPINPAI“XINAI”ZHENGSHITONGGUOAIMUNEIYIGUANFANGWANGSHANGSHANGCHENG、AIMUTAOBAOQIJIANDIANJIQITAZAIXIANQUDAOXIAOSHOU。ZHEIGEXINPINPAIDINGWEIZAI“KUAISHISHANG”，CHULECUXIAOKUAN，JUEDADUOSHUCHANPINYIZHENGJIAXIAOSHOU，DANJIAWEIJINSHIAIMUJITUANQIXIAZHULIPINPAI“AIMU”DE1/2-1/3。

    LIANGNIANQIAN，ZUOWEIAIMUJITUANDEGUANWANG，BEIJINGAIMUZAIXIANKEJILONGJIANGCAIPIAO(YIXIAJIANCHENG“AIMUZAIXIAN”)SHANGXIAN。DANGSHIZHEIGEWANGZHANYIFABUXINXI、TUIGUANGCHANPINWEIZHU，ZHISHIZENGJIALEZAIXIANXIAOSHOUGONGNENG。“SHIJISHANGJIUSHI4GERENZUCHENGDEXIAOFENDUIFUZE。” AIMUZAIXIANZONGJINGLIZHANGJIANHUIYIDAO。DAN1NIANXIALAI，ZHEIGEXIAOTUANDUIJINGRANCHUANGZAOLEJIBAIWANYUANDESHOURU。JIUSHIZHEIGE“XIAOGUIMO”DECHANGSHI，RANGAIMUJITUANKANDAOLEHULIANWANGSHICHANGYUNHANDEJUDAQIANNENG。ZHUJIANDI，AIMUZAICHANPINXIANHEDIANZISHANGWUZHIJIANZHAODAOLEQIHEDIAN。

    QICHU，AIMUJITUANYEZAIWANGSHANGXIAOSHOUGUOJICHANPINHUOQINGLIKUCUN，DANSHIZHANGJIANFAXIANYOUYUAIMUQUDAODADOUSHIJITUANZIYING，QUDAOKUCUNJIYAXIANXIANGSHAO，ERXINPINHECHANGXIAOKUANDEQUEHUOHEDUANMALVYOUHENYANZHONG，YIDUDADAO10%。CIWAI，HESUOYOUCHUANTONGQIYEMIANLINDEWENTIYIYANG，JIUSHIXIANSHANGXIANXIAQUDAOYOUCHONGTU。

    JINGGUOYIDUANSHIJIANDESHISHUI，ZHANGJIANFAXIAN，HULIANWANGSHANGDEKEQUNYUAIMUXIANXIAKEQUNZHONGHEDUBINGBUGAO，LIANGGEKEHUQUNCUNZAICHAJU。ZAIFENXILEZHONGZHONGXINGSHIZHIHOU，AIMUJITUANJUEDINGZHENDUIHULIANWANGKEQUNZHEIGEXINSHICHANG，DAZAOQUANXINPINPAI。

    “XINAI”PINPAIDETUICHU，JIUSHIAIMUJITUANDIANZISHANGWUZHANLVEDEXINCHANGSHI。

龙江彩票    DULIYU“AIMU”PINPAICHANPINXILIE，“XINAI”YOUZHUANMENDEYANFATIXI，ZHUYAOTONGGUO“MAISHOU”ZAIQUANQIUFANWEIKUAISUSOUJISHEJIFANGAN，YOUCHANPINKAIFARENYUANFUZECHANPINHUAYIJIZHILIANGHEGONGYIBAKONG；ZAISHENGCHANLIUCHENGSHANG，“XINAI”DABUFENCAIYONGROUXINGSHENGCHAN，TONGGUOZHENGHEAIMUJITUANZISHENYIJIDISANFANGZHIZAOGONGCHANGDESHENGCHANNENGLI，XIAOPILIANG、DUOPINZHONGTUIXIANGSHICHANG。ERZAIJIAZHILIANDEGEGEHUANJIE，YOUYUZHITONGGUOHULIANWANGSHANGXIAOSHOU，“XINAI”JIESHENGLEDIANMIANFEIYONG、RENYUANFEIYONG，ZAICHENGBENSHANGDEDAOZUIDAKONGZHI。YINCI，SUIRAN“XINAI”DEJIAWEIYIGAIAIMUJITUANQITAPINPAIDEZHONGGAODUANDEDINGWEI，BINGZAIZHILIANGHEGONGYISHANGZUNXUNLEAIMUJITUANDEYIGUANBIAOZHUN，DANRENGRANNENGGOUBAOZHENGYIDINGDELIRUNLV。“XINAI”SHANGSHIDEDIYIJITUICHULE600GESKU(ZUIXIAOKUCUNDANWEI)，SUIRANDANYISKUXIAOLIANGYUAIMUPINPAIXIANXIAXIAOLIANGGUIMOWUFAXIANGBI，DANZAISKUSHULIANGSHANG，YIJINGHEDANGJIAIMUTUICHUDEXINPINXIANGCHAWUJI。DAO2010NIANDI，ZAIMEIYOUDAGUIMOGUANGGAOXUANCHUANDEQINGKUANGXIA，“XINAI”ZHEIGEXINPINPAIQIXIADEDUOGECHANPINXILIEYIJINGJINRUAIMUJITUANZAIXIANSHICHANGXIAOLIANGPAIXINGQIANSHIDEBANGDAN。

    ZAIAIMUJITUAN，DIANZISHANGWUBINGBUJINJINSHIQINGLIKUCUNHUOXIAOSHOUDAZHEPINDEQUDAO，ERSHIJITUANWEILAIZHANLVEDEZHONGYAOZUCHENG。“ZUOPINPAIJIUSHIYAOWEIZHESHICHANGZHUAN，XIAOFEIZHEZAINALIWOMENJIUYAOQUNALIKAIDIAN。”ZHANGJIANZHEIYANGJIESHIAIMUDUIDIANZISHANGWUDELIJIE。

    AIMUMUQIANZHENGZAIBUJUZAIXIANQUDAO。CHULEJITUANGUANWANGWAI，AIMUKAISHELETAOBAOQIJIANDIANBINGSHOUBIANLETAOBAOXIAODIAN，CIWAI，AIMUHAIYUWEIPINHUI、ZOUXIUWANG、YINTAIWANGZHEIYANGDEPINGTAIHEZUO。DUIYUZHANGJIANERYAN，ZHEIXIEBUTONGDEWANGZHANHEPINGTAIJIUSHIAIMUZAIHULIANWANGDEQUDAO。ZHENDUIBUTONGDEQUDAO，AIMUXIAOSHOUDECHANPINYEHUIYOUSUOQUBIE。BIRUAIMUGUANWANGJIUHUIKAISHEJINGPINGUAN，ZHUYAOYIZHANSHIDANGJIXINPINWEIZHU，FUYIZHEKOUCHANPIN，KEDANJIAZAI300YUAN-400YUAN。ERZAITAOBAOSHANG，ZHEKOUPINDUOYIXIE，KEDANJIAZAI200YUANZUOYOU。

龙江彩票    “SHENMEYANGDEQUDAOXIAOSHOUSHENMECHANPIN，QUJUEYUTADEDINGWEI。”ZUOLESHIJINIANLINGSHOU，ZHANGJIANHENYOUFAYANQUAN。XIANZAITONGGUO“XINAI”ZHEIGEQUANXINDEHULIANWANGPINPAI，ZHANGJIANXIWANGZAIHULIANWANGSHANGFUZHIAIMUZAICHUANTONGLINGSHOUSHICHANGDEYINGXIANGLI。ERAIMUZAICHUANTONGLINGSHOUQUDAOSHIJINIANDEPINPAIYINGXIANGLIHEKOUBEIYEJIANGSHI“XINAI”ZUIYOUJIAZHIDEZICHAN。WEILAI，AIMUJITUANXIANSHANGHEXIANXIAZIYUANDEYOUXIAOHUDONG，JIANGLINGAIMUDEDIANZISHANGWUZHANLVEGENGJUXIANGXIANGKONGJIAN。